Monday, May 12, 2008

7 reasons to keep the name tag simple

  1. Use colours that stand out from each other. Light brown on dark brown might look great but try reading it while the employee is moving, or in low light.
  2. Don't cover the badge with any domes or plastic lenses. This produces glare and has an adverse effect on readability.
  3. Make the Employee's name the largest on the badge. This helps the customers identify the employee and helps them read it from a distance.
  4. If the badge is too small, the information will be useless to the readers. You may as well have a blank badge.
  5. Use clear, Easy-to-identify fonts. If people don't have to think about the lettering, they can concentrate on the information.
  6. Fancy borders and graphics get in the way of the simple name badge. A logo, a name and a title are all you really need.
  7. Dont use the name tag to advertise your company. A name tag should advertise the employee as a person, not as a drone of the company.

Friday, May 2, 2008

Scott Ginsberg, My Hero!


My name tag hero is Scott Ginsberg. He runs a blog that I subscribe to and read every morning. This guy is remarkable for wearing a name tag (sometimes two) every day since 2000. He started to find out how approachable he had become! This guy now is now a very successful author and speaker.

He always says that sticking YOUrself out there is the way to get people to buy into YOU. I use his name tag wisdom on the matter every day. I firmly believe that the name tag is the front-line to that approachability.

Take a look at Ginsberg's blog at http://hellomynameisscott.blogspot.com/

I know that you will feel the same way I do!